Who is a network marketing distributor: role and functions in the company

An important figure in MLM business is a distributor MLM specialist. It is they who promote the company’s product, build a team, and attract new participants. They cannot be called mere intermediaries. After all, distributors are what drive the business. They contribute to the growth and development of the company.

In 2023 alone, more than 125 million distributors worldwide participated in the MLM industry, of which over 12.7 million (12.4%) were in Europe. The main motivation for distributors is additional income (62%), flexible hours (84% combine it with their main job), and personal growth.

Let’s learn more about what a network marketing distributor is. In this article, we will break down the responsibilities of this important role. We will share with you the advantages and challenges of this profession. Learn more about how professional support from the company helps networkers. 

The BlooMLM team and its leader, Yevhen Kasyanenko, are professionals who are ready to help MLM distributors. Expert assistance begins with strategy development and ends with mentoring. With our help, you will be able to fully realize your potential in this profession, minimize risks, and build your MLM career as effectively as possible.

Below are several case studies that demonstrate the expertise of our BlooMLM team. We have already helped many distributors in their business. You can see their journey and how they overcame difficulties. Their examples can serve as motivation for everyone and help in achieving goals.

 

All cases All cases
CRM for MLM company
+40%

The onboarding of new agents was accelerated in a model with tokenized motivation

+60%

Training became more consistent thanks to gamified goals and progression

All cases All cases
Telegram infrastructure for MLM
-60%

Costs: savings on app development

+45%

Faster onboarding of new partners

All cases All cases
Web3 Social Network
+70%

increase in user engagement due to interactive features, NFT protection, and rewards for activity

+50%

growth in the partner network thanks to the implementation of CRM, personal dashboards, and a tokenized motivation model

 

What does it mean to be a network company distributor?

The profession of a distributor MLM expert is not just a job. Such a person plays a full-fledged role. After all, to promote a business, everyone’s active participation is necessary. In 2023, the top 1% of distributors worldwide earned over $65,000 per year, while the average income of participants was $2,400 per year. Let’s learn more about what the role of a distributor entails. This will help you make the right choice and avoid mistakes. 

The main responsibilities of a network marketing distributor

The main responsibilities of a distributor include the following:

  • Promotes the company’s product and cooperates with customers and buyers. A networker must be responsible for presenting and selling products. Success is impossible without maintaining long-term relationships with customers. After all, when a company representative knows how to build trust in the company, customer loyalty will increase. As a result, the business will be able to grow and scale quickly. The average direct distributor converts 15–20% of presentations into sales using digital marketing and targeted advertising techniques.
  • Recruiting. This part of the job means finding and bringing in new partners. So, promoting products isn’t the only thing a distributor needs to do. They also need to be actively involved in expanding the network and helping the company grow its membership. To do this, it’s important to have good communication skills and know how to motivate people. Attracting new participants (recruiting) accounts for up to 40% of success in MLM; for 20% of actively growing distributors, 50% of income depends on downline sales.
  • Build and maintain a team. This responsibility allows you to increase your income. After all, much in MLM depends on how strong and productive the team is. Therefore, a distributor must be able to help partners develop their skills, overcome difficulties, and achieve their goals. Regular training (at least 2 webinars per month) increases team productivity by 35%. Building a personal brand through blogging, video content, and collaborations increases audience loyalty by 30%.

Knowing these responsibilities will help you decide if this profession is right for you and what you need to succeed in it. Our BlooMLM team knows how to navigate this path successfully. Our awards and achievements, which you can learn about below, are proof of that.

OUR ACHIEVEMENTS IN FIGURES

20+ years of experience


We have been working with MLM since 2004. We understand the specifics and create effective turnkey solutions

50+ projects completed


We implement MLM solutions of any scale with a personalized approach and a focus on results

International achievements

The CRM system received the “Best for MLM” award at international forums

Yevhen Kasyanenko on the profession of a network marketing distributor

According to MLM expert Yevhen Kasyanenko, an important part of a distributor’s success is not only the ability to sell. It is also important to have strategic thinking, which is very helpful in this line of work. Without it, it is impossible to achieve real success. Here are a few recommendations to help develop this kind of thinking.

You need to know your product well and understand your audience. It is difficult to collaborate effectively with customers if you do not have a deep understanding of your product and its advantages over similar products. When a distributor knows their target audience well, they can offer a solution that fully meets the needs of that audience. On average, 75% of customers trust the advice of distributors rather than traditional advertising.

But why is it so important to have a systematic approach to be a successful distributor? It is rare to become successful as a result of isolated actions. This is only possible when there is a systematic approach. This means setting goals, planning, and consistently implementing a strategy. This will allow you to perform tasks correctly and achieve sustainable network growth. As you can see, this is an important point without which it is difficult to move forward.

Advantages of a network marketing distributor

Why is a distributor network marketing role a profitable profession? The fact is that it combines freedom, personal growth, and real financial benefits. The main thing is to use new tools and get support from experts. Then you can experience all the benefits of this type of profession for yourself. For motivation, let’s consider why many people are attracted to the opportunity to develop a business in the MLM sector.

Why many choose this profession

The profession of distributor has several interesting opportunities that attract many to this type of activity. Here are some of the benefits that may become available to you:

  • You can choose your own schedule and place of work. It is very convenient to decide for yourself when and where to conduct business. If you value independence and flexibility in your work, then this option is ideal for you. Over 84% of distributors combine MLM with their main job, working 10–20 hours per week.
  • If you build the right strategy, you can earn unlimited income. This is very different from traditional types of income. In MLM, your income will depend directly on the effort you put in, as well as on how effective you are as a distributor.
  • You can learn and practice communication skills, sales skills, and leadership skills. The longer you work in MLM, the better your personal growth will be. This is because you develop the ability to communicate effectively. You learn how to close deals and be a team leader.

Technological skills important for a distributor:

  • Working with CRM and ERP: 85.7% of companies in Europe use CRM, which reduces lead processing time by 40%.
  • Digital marketing: targeted advertising, Google Analytics, email and messenger marketing skills are essential competencies; digital tools are growing at a CAGR of 18.7% until 2031.
  • Use of analytics and AI: 52% of companies have implemented AI for demand forecasting and product range optimization, which increases sales accuracy by 30%.

All of this is undoubtedly attractive to many who are looking for a job where they can be independent and earn a good income.

How BlooMLM helps you realize the benefits

 

 

Every network distributor can take advantage of the opportunity to unlock their potential. The BlooMLM team, a company of experts in network marketing, is ready to help.

How can we help you? For example, the team’s experts teach beginners and experienced users the basics and nuances of network marketing. Special programs have been developed for this purpose, thanks to which distributors can quickly master the main aspects of the work. This helps them to start their business successfully and confidently. 

At every stage, specialists are ready to provide you with mentoring. Yevhen Kasyanenko is an experienced mentor who can guide you to success. With the help of an expert, you will avoid common mistakes and build a sound strategy that works right from the start. 

Experts help you build your career and earn a stable income. With BlooMLM’s help, distributors gain access to time-tested tools and approaches. Thanks to them, you can achieve long-term development and the results you expect to see. 

Disadvantages of the profession and how to overcome them

In network marketing, effort alone is not enough. It is also important to have a systematic approach. That is why BlooMLM is ready to support distributors and help them overcome the disadvantages of the profession. Experts also know how to turn these shortcomings into opportunities for growth and new prospects. Let’s find out how this is possible.

The main challenges of working as a network distributor

Every profession has its own challenges. And the work of a distributor is no exception. Among them are the following, which must be taken into account:

  • High competition. Network marketing is growing in popularity. Therefore, in order to attract customers, it is now necessary to overcome the competition. This requires a non-standard approach and a habit of constantly improving. 
  • Dependence on the success of the team. Even when individual results are high, the overall effectiveness of the business largely depends on how motivated and productive the team is. 
  • Without a clear plan, you may face financial risks. If there is no strategy and everything is not carefully planned, distributors sometimes see a low return on their investment.

These shortcomings can be frustrating. But there are ways to avoid them. And the BlooMLM team can help.

Solutions from BlooMLM

We provide you with real expert support and time-tested tools. All this will help you overcome any difficulties and achieve the desired result. 

To minimize risks, we develop an effective strategy. Our experts know how to create a plan that fully takes into account the characteristics of your target audience. They offer personalized plans that ensure a high probability of success.

You will receive ongoing support in creating and developing your team. Our team trains distributors. This training includes not only attracting new partners, but also building effective cooperation within the team. All this is aimed at making the team as productive as possible. 

And to achieve stable results, we use proven methods. For example, you can gain access to the best practices in network marketing. This is necessary to achieve sustainable growth. This way, you can be confident about tomorrow. 

Conclusion. Why should you contact BlooMLM?

First and foremost, when you contact BlooMLM, you get an expert approach to solving problems. Yevhen Kasyanenko and his company provide their partners with special expertise in the field of MLM. With the help of specialists, you will be able to achieve new goals. This is because you will be taught the necessary skills, strategy building, and confidence. This is important for successful work among competitors in network marketing. 

BlooMLM provides customized solutions. It is clear that the path of each MLM participant is unique. For this reason, we offer personalized training and personal consultations. Throughout this process, your specific goals and possible needs will be taken into account. Our solutions will be tailored to your success, regardless of what stage you are at: whether you are just starting out or already want to scale up.

We guarantee support at every stage. From your first steps in the business, we will be with you. We will guide you to a successful strategy and help you reach new heights. BlooMLM knows how to support its partners. With us, you can receive regular mentoring. We also give our partners access to proven strategies. All of this contributes to stable growth and long-term success in MLM. 

Don’t put off developing your network marketing business. Contact the experts at BlooMLM today. They will help you turn your goals and ambitions into reality. With the guidance of our leaders, you will build a successful and profitable business.

 

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