Yevhen Kasyanenko: Professional MLM legal services for network marketing

Network marketing (MLM) continues to grow dynamically: according to the World Federation of Direct Selling Associations (WFDSA), in 2022, the total global network marketing market exceeded US$186 billion, and there were more than 128 million active distributors worldwide. At the same time, according to a number of analytical reports, the annual growth of the industry fluctuates between 1% and 4%, depending on the region and economic situation.

Here are the main risks a company may face:

  • Tax issues. Approximately 20–25% of tax audits of MLM companies result in fines of varying amounts. The danger arises when distributors are not officially registered as entrepreneurs and when taxes are not paid. In such cases, the regulatory authorities may bring charges. The same risk exists if income is not reported correctly, which can lead to fines and, in some cases, even lawsuits against the MLM company. 
  • Fraud. There is a risk of being accused of creating a “pyramid scheme.” This happens when not all laws are taken into account. For example, financial flows have not been worked out in detail. This results in the loss of the business’s good reputation and the owners themselves being prosecuted. According to industry surveys, around 10% of MLM projects close or are forced to completely change their structure within the first year of operation precisely because of accusations of creating a pyramid scheme.
  • Disputes with distributors. In MLM, participants sometimes feel cheated. This may be due to the lack of a clear agreement regarding payments. About 30% of distributor complaints relate to non-fulfillment or vagueness of contractual terms regarding payments. A competent approach allows you to avoid conflicts and lawsuits. Feedback on network marketing shows that disputes mainly arise when the responsibilities and rights of distributors have not been clearly defined.

Want to avoid legal risks? Then lay the right legal foundation for your company. This will not only help you avoid fines and accusations, but also ensure transparent conditions for conducting MLM business.

BlooMLM experts help with document preparation, drafting competent contracts with distributors, and proper business registration. Submit a request to ensure your protection during tax audits. The request form will help you get advice and make sure that your company operates in accordance with the laws of your country.



Legal advice on the development and management of MLM businesses

Leave your number and our manager will contact you

    By clicking the button, you consent to our processing of your personal data and agree to the terms of the offer

    How to avoid legal problems

    Legal services and MLM are closely related. After all, for a company to be successful, it is important to draw up documents correctly and have a transparent marketing plan. All legal aspects must be taken into account. According to the Direct Selling Association, a properly drafted legal framework can reduce the risk of financial penalties by an average of 40%.

    Here are some of the nuances that must be taken into account for a company to operate legally:

    1. Registration of distributors. When an individual employee does not have entrepreneur status, the company acts as their tax agent. The company is responsible for paying social security contributions and income tax. Thanks to this approach, MLM companies will not encounter any serious problems during tax audits. According to BlooMLM experts, this approach reduces the likelihood of tax claims and fines by 50% due to greater transparency.
    2. Drawing up partnership agreements. These documents should describe the payment system, penalties for violations, and the responsibilities of each party as clearly as possible. Only in this case will distributors and regulatory authorities not consider you to be fraudsters and your business to be “gray.” For example, in companies that have implemented a clear compensation distribution scheme, the number of legal disputes is reduced by more than 60%.
    3. Separation of financial flows. It is necessary to clearly distribute how money is calculated. Transparency in this matter will help avoid suspicion of financial fraud. If the entire network is built on honest principles, it will be able to withstand any audit. And this inspires confidence in the company among all participants. Statistics show that companies with a transparent system of settlements with distributors have a 15-20% lower staff turnover rate (participant attrition) compared to businesses that do not pay attention to this.

    Who needs legal services

    Every company planning to implement network marketing needs to consider the risks. A comprehensive legal approach will help minimize them. Here are some situations where it is simply necessary:

    • Startups in MLM. It is well known that young projects may lack sufficient funds, so they save on lawyers. According to statistics, up to 40% of such startups face fines and account blocking in the first two years. In this case, network marketing of legal services is very important. It will help the company to fully comply with the law and avoid large fines. 
    • Large players. If a successful company plans to expand and enter new markets, good preparation is necessary. This includes international agreements and taking into account the nuances of cooperation with each country. According to reports from major analytical agencies, about 25% of companies fail in new markets precisely because of legal complexities and problems with local regulators. To understand this, you need the help of professionals who have experience in legal services.
    • Feedback. Thanks to proper and competent legal support, many companies have managed to avoid misunderstandings with distributors. It also allows them to reliably form the entire structure. As a result, the business focuses more on its own development and on attracting new participants. It will not be accused of illegal activities. According to research, the number of successful leaders (those who consistently earn more than $1,000 per month) can reach 10–15% in structures where legal aspects are well thought out and the marketing plan is transparent.

    For an MLM business to develop successfully and steadily, it is necessary to consider in advance the possible legal risks and problems that may arise at different stages. Properly selected legal support will help protect your business from external threats and allow the company to operate in the long term.

    Frequently asked questions about legal services in network marketing

    The legal side of network marketing often remains “behind the scenes,” even though it is precisely this aspect that determines the stability and legality of the entire structure. Yevhen Kasyanenko is a specialist with experience in providing legal support to MLM companies and distributors. He helps resolve issues related to contracts, rights protection, registration, taxes, and other legal aspects. Below are answers to the most frequently asked questions that network marketing representatives encounter in their work.

     

    ANSWERS TO POPULAR QUESTIONS

    How can you help a business in network marketing?

    We support MLM companies at all stages: from launch to dispute protection. We assist with contracts, marketing plans, registration, inspections, and risk management.

    Are your services suitable for startups?

    Yes. We help you start properly: choose the right business structure, prepare documents, and ensure legal compliance.

    What about an existing business?

    We conduct audits, identify weak points, and adjust the legal framework to avoid fines and account blocks.

    How much do your services cost?

    The cost depends on the task. We offer both one-time consultations and ongoing legal support. The first consultation is free.

    Why cooperation with Yevhen Kasyanenko and BlooMLM brings results

    Yevhen Kasyanenko and his BlooMLM team have extensive experience in network marketing. Thanks to their many years of practice, the team creates proven structures that allow you to do business both in your home country and abroad. 

    Expertise and achievements

    The team builds an effective work scheme based on the specialists’ understanding of the unique features of MLM and their extensive knowledge of legislation. As a result, this allows the client to comply with all legal regulations and protect the interests of each distributor.

    Here’s how the team can help:

    • Consulting and structuring. Our specialists are ready to help MLM company founders find the best operating model that will eliminate any accusations of building a “pyramid scheme.” This increases distributor confidence and reduces the likelihood of financial penalties. According to BlooMLM’s internal data, this kind of structuring increases distributor trust by 25% and reduces the risk of fines by more than 50%.
    • Working with foreign jurisdictions. Professionals can help you register your company abroad. They can also help you set up secure payment solutions. As a result, the company can expand its business in several countries at once without fear of encountering legal barriers. This expands the market geography and opens up access to more than 10–15% of additional audience in countries popular for MLM.
    • Protection of distributors’ interests. To ensure trust and transparent conditions within the network, specialists help to competently draw up partnership agreements and participate in the development of clear payment mechanisms. This approach is necessary to retain important members of the MLM team. Protecting interests usually reduces distributor churn by 10–20%.

    Comprehensive approach

    BlooMLM specialists are distinguished by their competent approach to solving every issue. Their comprehensive services include:

    1. Legal consulting – includes conducting an initial audit. This allows risks and pain points to be identified at an early stage. Based on this, specialists develop a final work plan that takes into account both national and international requirements. According to statistics, legal loopholes that are eliminated in a timely manner reduce the likelihood of large fines by almost 70%.
    2. Tax optimization. To minimize MLM company expenses, specialists take into account all aspects of financial flows. At the same time, the transparency and legality of the process are maintained, and tax expenses are reduced by an average of 10–15% without violating the law.
    3. International expertise. BlooMLM professionals are experienced in several jurisdictions. This allows them to help MLM companies expand abroad. Their services include not only legal support, but also adapting marketing plans to the requirements of a specific country. According to their case studies, this approach allows companies to enter foreign markets 30% faster and avoid legal obstacles.

    This approach combines the professionalism of Yevhen Kasyanenko and his BlooMLM team. They focus on ensuring that the entire scheme is legal and that the rights of distributors are protected. As a result, MLM companies can develop with confidence. They are not afraid of inspections or conflicts with the law.

    For an MLM business to be successful and grow safely, it needs the support of professionals who have in-depth knowledge of the legal and marketing aspects of the business. The BlooMLM team knows how to create a reliable legal framework for a business that guarantees the protection of the interests of every participant. This allows you to avoid legal risks and build a transparent and legitimate structure. But should you trust specialists? How can you be sure they won’t let you down? Reading reviews about the company will help you decide. Find out what people who have already used BlooMLM’s services think about them.

     

    CUSTOMER FEEDBACK

    More
    Anton
    Founder MLM company
    "We ordered the development of a personal account from BlooMLM for our MLM company — and we have no regrets. Everything works flawlessly: partner registration, bonus accrual, activity tracking. The team is always in touch and quickly makes improvements. Now we truly have a convenient and functional tool for managing our business".
    Kristina
    Team leader
    "The personal dashboard from Bloomlm is a real game-changer! Everything is so convenient: stats, bonuses, team structure — I can see everything in real time. No more manual spreadsheets, all the information is right at my fingertips. Working with the team has become so much easier!"
    Nataliia
    Chief Executive Officer of the company
    "Huge thanks to Bloomlm for this modern CRM for networkers. Simple to use yet powerful — exactly what’s needed. Reports, segmentation, auto-funnels — everything works like clockwork. I highly recommend it to anyone who values team structure!"
    Artem
    Director MLM company
    "Bloomlm’s CRM became the true headquarters of our business. It has stats, reminders, integrations with email and messengers. Thanks to the system, we’ve accelerated network growth and stopped losing potential partners".
    Mykola
    Director MLM company
    "We decided to implement CRM to avoid losing warm contacts. Bloomlm did it quickly and professionally. Now, at any time, we can check the communication history with a partner, send them relevant info, and build a personalized approach. Awesome!"
    Valeriia
    Лидер команды
    "Bloomlm’s CRM system is truly made for MLM. Everything is well thought out — from partner profiles to sales analytics. My managers work faster, and I get a full picture of the business in one window. A real help with management!"
    Roman
    Founder MLM company
    "Our team used to be in chaos — who talked to whom, when someone joined — nothing was clear. Now, with the CRM, everything is under control: interaction history, reminders, segmentation. It’s super convenient and efficient!"
    Oksana
    Director MLM company
    "Since Bloomlm's CRM appeared, I finally stopped getting lost in lists and spreadsheets. The entire database of partners and clients is at my fingertips, communication is structured, and tasks don’t get forgotten. It’s an indispensable tool for running a network business!"

    Successful integration cases

    VistaLine — secure payments in different countries

    Problem: Due to tax laws in different countries, VistaLine experienced delays in payments to distributors. 

    Solution: BlooMLM professionals worked to develop a flexible payment system. Tax regulations in all jurisdictions were taken into account. To protect the company from claims by regulatory authorities, KYC verification was implemented.

    Result:

    • Payment speed increased.
    • They began to comply with the requirements of national laws.
    • Financial risks were minimized, and costs for fines and potential lawsuits were reduced by more than 80%.
    • Double taxation was avoided. 
    • Distributors began to trust the company more, which led to a 15% increase in new registrations.

    NORD-MLM

    Problem: Participants in the NORD-MLM startup faced the possibility of fines and legal disputes. This was due to the fact that the contracts with distributors were not drawn up correctly. 

    Solution: BlooMLM professionals, led by Yevhen Kasyanenko, developed legally valid contracts. They selected a taxable model so that the company could safely enter the international market. 

    Result:

    • The company did not face fines or legal risks.
    • The business complies with legal regulations.
    • NORD-MLM successfully entered the European and Asian markets, increasing its distributor network by 25% in the first year.

    As you can see, the professionalism of the BlooMLM team has been proven in various real-life situations. Our specialists understand that every business has its own unique characteristics. An individual approach is especially important when providing legal assistance.

    In additional case studies, you can learn about other successful solutions we have provided to our clients. Thanks to them, it was possible to minimize risks and ensure stable growth of the structure. In each of these cases, you can see how professionals were able to deal with real problems. They provided assistance to companies in complying with the law, as well as in the confident development of their business, taking into account changes in the market and legislation.

     

    All cases All cases
    CRM for MLM company
    +40%

    The onboarding of new agents was accelerated in a model with tokenized motivation

    +60%

    Training became more consistent thanks to gamified goals and progression

    All cases All cases
    Crypto exchange infrastructure with MLM mechanics
    100%

    Automated exchange launch — no manual involvement from developers

    +50%

    Partner interest increased after the implementation of the profitability simulator

    All cases All cases
    Crypto MLM platform
    50%

    Improved financial model robustness — thanks to pre-modeling and updated bonus structure

    40%

    Reduced risk of overspending when trading over $1 million — critical vulnerabilities eliminated before launch

    Why you should order network marketing services from professionals

    Reviews of legal services for network marketing say that this is an important condition for a company to operate stably and expand into new markets. According to industry research, only 1–2% of distributors in most MLM projects achieve six-figure annual incomes, but with a reliable legal framework and a transparent marketing plan, the percentage of successful leaders can rise to 5–10%. If you need non-standard advice and real support, contact the specialists at BlooMLM, led by Yevhen Kasyanenko. They will take into account the specifics of your company and research the tax legislation of the relevant country. They are well versed in international standards. 

    Therefore, contact professionals for a detailed legal scheme. They will help you set up secure payment solutions. You can also contact them if you need to make sure that your marketing is legal. BlooMLM will help you build a sustainable, truly profitable, and transparent business.

    Submit your request right now. This will give you a personalized consultation from our team of specialists. Professionals will analyze your situation in detail and help you create a reliable legal framework. During the consultation, you can ask any questions you may have. You can start your journey to success today by simply filling out the form. Our specialists will contact you as soon as possible to help you.

     

    Need professional legal services for network marketing?

    Our team will help you with this. Leave a request to receive full legal support.

    Leave a request